This report helps you:
Analysis of brands in the BrandZ database shows a strong correlation between RepZ scores and brand success.
A positive corporate reputation strengthens consumers’ relationship with the company’s brands at each critical point from the initial encounter to experience and adoption.
Your PDF report includes key metrics on your brand and a detailed discussion of the importance and management of corporate reputation.
RepZ metrics for all brands in the category. The report also provides global and national benchmarks.
Each brand in the category is rated by consumers on the 4 Pillars that make up corporate reputation: Success, Fairness, Responsibility and Trust.
If BrandZ has measured your brand in other countries, and in previous years, the report will also contain this vital insight.